CALL ME CRAZY, but this sounds a bit too much like the Al Gore / Naomi Wolf earth tones episode:

Gen. Wesley K. Clark has begun to show a softer side.

Gone are his navy blue suit, red tie and loafers, replaced by argyle sweaters, corduroys and duck boots. . . .

The efforts are intended to lessen a potential vulnerability for the general. Even as he is rising in national and New Hampshire polls, his advisers say women significantly trail men in support for the four-star general and former Supreme Allied Commander of NATO.

I don’t think this is good for Clark, and I wonder if the storyline didn’t originate with some staffer blabbing to a reporter.