WHY LATE-NIGHT TV GOT GRIM AND POLITICAL: “If the big, broad, general audience you used to have is gone, and deep down you think it’s never coming back, then why not make a harder bid for the loyalty of the smaller audience you’ve got left? . . . What were once cultural institutions with a broad, bipartisan audience are becoming niche players with a narrow fan base. They no longer view partisan politics as a dangerous move that will shrink their audience. Instead, they’re using partisan politics as a lure to secure the loyalty of their audience, or what is left of it.”
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