TRAFFIC: So in September, InstaPundit had over 12 million pageviews, while in October it had a bit under 11 million. Interestingly, that’s exactly the pattern we saw in 2004, where traffic also peaked in September with RatherGate, etc. This time I think it peaked over the Sarah Palin stories. This doesn’t surprise me — people think of InstaPundit as a political blog, but it’s really more of a media criticism blog, so traffic rises with media stories, rather than with political ones, though naturally the two overlap.