COMING SOON: Easy-to-install solar roofs. “In October 2009, the chemical giant unveiled its product, which can be nailed to a roof like ordinary shingles by roofers without the help of specially trained solar installers or electricians. The solar shingles will cost 30 to 40 percent less than other solar-embedded building materials and 10 percent less than the combined costs of conventional roofing materials and rack-mounted solar panels, according to company officials.”