OPINION: The Planet Fitness Nightmare. “Planet Fitness: The gym for people who don’t really want to get in shape, owned by people who really can’t afford for the members to be there. . . . So I decided to investigate Planet Fitness and pay them a visit. It was worse than I’d imagined. Far, far worse.”

Of course, if you’re already motivated, all those people who join but don’t go are just subsidizing you.