ADDICTED TO YOUR SMARTPHONE? Switch To A Dumbphone.

In a world overtaken by smartphones—72 percent of U.S. adults now have one, according to Pew Research Center data—Freeman sees the Punkt cell phone as a way to be less distracted, even if only for a little while. It doesn’t have access to the Internet, or any games or apps. To get a cab, Freeman, the founder and CEO of a coffee shop and roasting company called Blue Bottle Coffee, has to call one. And while he can text, he must go back to doing it with the T9 (that’s “text on 9 keys”) method by tapping the phone’s buttons.

Freeman says he puts away his iPhone to force him to focus, if only once a week, on the “million interesting things that happen that are quieter but much more profound than my Twitter stream.”

Obviously, he doesn’t follow me on Twitter.