DAVID LAT ON AMY CHUA: “If you’re going to be a diva, then own it. . . . After her controversial essay about the superiority of Chinese mothers and hard-ass Asian parenting set the blogosphere on fire — and sent her book rocketing to #5 on the Amazon bestseller list — Chua backtracked a bit, instead of defiantly standing her ground. . . . Chua should send flowers and chocolate to whoever at the Wall Street Journal put that excerpt together. It’s a brilliant provocation, in the manner of early Ann Coulter. . . . Every book publicist in America should study the rollout of Tiger Mother as a lesson in how to market a book.”