PREDICTABLE: NYT Blogger Who Knocked Fox News’ Audience Diversity Has the Same Problem. “Interestingly, though, the media site where Stelter primarily blogs (New York Times’ Media Decoder) suffers from the lowest percentage of African-American readers (4.6%) when compared to comparable media sites like Mediaite (5.8%), Gawker (6.4%), Mediabistro (9.2%), etc., according to Nielsen Media Research. Maybe he should have checked that first?” Nah, that would spoil the fun.