YESTERDAY’S POST on the ongoing phenomenon of watch markdowns led some readers to wonder if it’s driven by a change in behavior. Reader Chris Arfaa writes:
I suspect the frequency of watch sales is a result of a decline in watch wearing. I rarely use a watch, relying on the clock on my mobile phone. While I seem to be an exception in my age group (45), younger generations – those who grew up with mobile phones – seem not to wear watches. Wrist watches qua wrist watches may go the way of day planners and non-wireless PDAs (other items of personal technology whose functions are now built into the mobile phone).
And another reader emails: “I asked my son about a possible watch as a gift for his girlfriend. Both are late teens while I’m from the age of dinosaurs. He said no one wears them anymore because they just rely on their cellphones. Perhaps that might be one reason for the big watch sale?”
Yeah, my daughter is in the same boat. I try not to carry my cellphone with me all the time — not because I’m worried about infertility (at this point, I’m not sure if that’s a bug, or a feature), but because I don’t like the interruptions that come with carrying a cellphone that’s turned on. But when you’re texting your friends 24/7, the attitude’s different. Of course, once cellphones are small enough to go on your wrist, we may come full circle . . . .
ANOTHER UPDATE: Reader John Opie sends a long email saying that these cheap watches aren’t so good. Click “read more” to read it.