WHAT HAPPENS when your site drops off of Google. This is perhaps another reason to use multi-engine search services like Dogpile.com.
UPDATE: Forget Net Neutrality — Matt Sherman wants to know about Search Engine Neutrality: “Now, this sounds to me exactly the phenomenon that net neutrality advocates are fearing: a money-hungry company effectively controlling who does and doesn’t see your site. . . . Google has much more power over what you see and don’t see than any network provider. In the telecoms world, no company has more than 22% of the consumer market, while Google’s share is somewhere between 50% and 70%, depending on whom you ask.”