OVERTON WINDOW, SHIFTING LEFT: Socialism’s Positive Rating Tops 40% for First Time. “Over the longer term, Americans have become less positive about most of the market-oriented concepts Gallup tracks. Since 2010, positive views of big business have fallen by 14 percentage points, free enterprise by nine points and capitalism by six points. Small business is the exception, with views of it unchanged. Meanwhile, positive impressions of socialism have risen by seven points.”