AND THE HITS JUST KEEP ON COMING: Anheuser-Busch loses LGBTQ+ rating for missing ‘key moment’ to stand up for Dylan Mulvaney.

The nation’s largest gay advocacy group stripped Anheuser-Busch of a key metric following the beer giant’s backpedaling over Bud Light’s controversial tie-up with trans influencer Dylan Mulvaney.

The Human Rights Campaign, which issues a Corporate Equality Index to rate companies on their policies toward workers in the LGBTQ community, told the Belgian-based brewer that it will slash its perfect 100 score, according to a letter leaked to USA Today on Thursday.

Bud Light’s parent company has been scrambling to fix the fallout from having Mulvaney associated with the brand.

Sales of the nation’s top-selling beer have plummeted nearly 25% since Mulvaney posted a photo of a Bud Light tallboy featuring her face on April 1.

“Anheuser-Busch had a key moment to really stand up and demonstrate the importance of their values of diversity, equity and inclusion and their response really fell short,” Eric Bloem, HRC’s senior director, programs and corporate advocacy, said, told USA Today.

Anheuser-Busch’s Alissa Heinerscheid really wreaked havoc with her previously apolitical brand — both by issuing the Mulvaney can, and by attacking her existing customers as “fratty” and “out of touch.” As Ed Morrissey wrote earlier this month, “This is what happens when corporations take sides in social debates — especially when their executives either don’t know their customer base, don’t like their customer base — or in Heinerscheid’s case, both.