COVERING THE IMPORTANT STORIES: Progressive Writer Doggedly Tracks Down Creator of Biden ‘I Did That’ Gas Pump Stickers.
These stickers have proliferated across the country and across sales platforms. You can find them for sale on Amazon, at eBay, and Etsy, as well as other outlets, usually with a gross available for under $10. The messaging has been effective enough that Republicans have been inspired to hold voter registration efforts at gas stations. Now, in the face of this grassroots political commentary, the press has once again snapped into action.
At Business Insider, writer Nina Burleigh decided that there was a need to track down the originator of this organic campaign against Joe Biden. (As a sign of where Burleigh’s allegiances rest, she is infamous for proclaiming she would have serviced President Bill Clinton with oral sex because of his pro-abortion stance.)
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Nina attempted to pin things down via some early social posts about the stickers, then began contacting numerous retail outlets with questions and probes, but came up empty. Then her intrepid sleuthing paid off – when the creator actually contacted her. Robert “Bobby” Naklicki, president and CEO of Redneck Nation called Burleigh directly with the announcement that he was the original source of the dastardly decals.
According to Naklicki, he produced the very first “I Did That” stickers in May 2021, the same month gas prices hit $3 a gallon. “Our brain trust did that,” he told me. Once his team came up with the idea, they began printing the stickers in Florida by the thousands.
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If Burleigh was of the mind that outing Naklicki will bring an end to this craze, or at the least bring him and his company enough pressure to curtail their campaign, she is mistaken. As has been proven repeatedly in the Biden era, those on the right have a deft hand with this type of organic messaging. When a NASCAR reporter attempted to deflect from fans cursing out the president, the “Let’s Go Brandon” phrase instantly swept the country for months.
In a similar fashion, as the Biden administration attempted to get a rebuke of messaging on Republicans by unleashing the “Ultra-MAGA” tagline, those on the right embraced it instantly. It became a mocking intonation for many, and the impact the White House may have hoped for was never realized.
In fact, Naklicki’s company made a move on that term – they pounced, if you will. “We trademarked ultramaga.com right away.,” he said, calling it “the new ‘deplorables.’”
Heh, indeed. As Glenn Greenwald wrote in April, “Your Top Priority is The Emotional Comfort of the Most Powerful Elites, Which You Fulfill by Never Criticizing Them.” Burleigh thought she was going to be next mighty leftist doxxer; it’s good to see someone declare himself uncancellable. (And Redneck Nation is a great brand name, given the craziness of 21st century America.)
Related: Biden tormented by Republican guerrilla campaign and ‘I did it’ stickers.
Also: 100Pcs I Did That Biden Funny Car Stickers. #Resist #CommissionEarned
Flashback: US journalist [Nina Burleigh] loses in libel action against Telegraph over Melania Trump apology.