NOAH ROTHMAN: The contrived campaign to make Chelsea Clinton a thing.

You might be surprised to learn that Clinton “takes down Trump” on Twitter on a regular basis, as Mashable helpfully informed its readership. In fact, Clinton is occupying a role that cannot be performed by either Hillary Clinton or even Michelle Obama: “a woman who doesn’t hold office but possesses both political power and the ability to speak forcefully about threats to American democracy.” The “political power” Clinton enjoys seems to have been conferred upon her exclusively by the reporters glowingly praising her snarky tweets.

Those tweets, by the way, are written entirely in her own voice. At least, that is the revelation provided to CNN by Clinton’s spokesperson. And it’s a “distinctive, sometimes sassy, voice America hasn’t heard before.”

Politico agreed. Chelsea Clinton’s tweets reveal “a spicy, sarcastic online personality” that contrasts mightily with “the uber-careful, wonky-like-her-mother” personality she cultivated on the 2016 campaign trail. Politico noted that Clinton has not “ruled out” a political career for herself, which is hardly a shock. Surely this barely concealed hagiographical coverage of what are a string of anodyne tweets softens up the beachhead.

If she runs, it won’t be Clinton’s connected handlers and the stories they place in influential news outlets that provide the next generation of Clintons with a national platform. It will be Clinton’s vaunted wit; the “spicy,” “sassy,” Casandra-like truth-teller the left needs so desperately in the age of Trump.

And it’s all about as genuine as her mother’s laugh.