MAYBE ELON MUSK COULD SALVAGE THIS MESS BUT EVEN THAT’S A LONGSHOT: The End Of Fake News? MSNBC Hits New Low In Ratings.

During the week of Nov. 6, MSNBC averaged just 38,000 viewers among adults 25-54, its lowest-rated non-holiday weekday since July 19, 2004.
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Low viewership impacted shows like The 11th Hour with Stephanie Ruhle and Jose Diaz Balart Reports, both of which saw their smallest audiences ever.

Other shows—including Chris Jansing Reports, Deadline: White House and Katy Tur Reports—saw their worst days ever among the demos.

Several shows lost over 50% of their 25-54 audience. Among those shows are The 11th Hour with Stephanie Ruhle, All In with Chris Hayes, Chris Jansing Reports, Inside with Jen Psaki, The Rachel Maddow Show and Joy Reid’s ReidOut.

This slump couldn’t have come at a worse time, as MSNBC’s parent company, Comcast, announced cuts to cable channels, excluding NBC News and Bravo TV. CNN reports that MSNBC will be moved into “SpinCo,” a publicly traded cable programming company.

Tech mogul Elon Musk has hinted at purchasing MSNBC, while journalist Jack Posobiec says he’s recruiting investors to take control of the left-wing network.

How much could it still be worth?