ANHEUSER-BUSCH TRIES AGAIN TO REPAIR THE DAMAGE WITH A NEW AD CAMPAIGN: “What is missing? An apology. Just a simple apology would go a long way. [CEO Brendan Whitworth] can’t bring himself to do it. He knows that as soon as he apologizes, the alphabet brigade will come for him. Whitworth has chosen to appease them over his actual customers. He is doomed to fail and it is entirely self-inflicted.”