Archive for 2025

HEY, IT’S AN EASY MISTAKE TO MAKE. COULD HAPPEN TO ANYBODY: Nike is getting hammered for ‘tone-deaf’ ad at London Marathon: ‘Heads need to roll.’

The company issued an apology over the ad.

Nike’s latest advertisement at the London Marathon was lambasted as tone-deaf and completely disrespectful.

The red-colored sign read, “Never again. Until next year.” It was supposed to refer to the spirit of runners finishing a trial and returning the next year, but many took it as an insult to the victims of the Holocaust.

Among the critics was billionaire investor Bill Ackman.

“The idea that @Nike would make light of the holocaust using Hitler-red imagery in a post-October 7th world is stunning. Heads need to roll. WTF Nike?” he posted.

“I assume that this was unintentional, but it is hard to imagine that there was no one at @Nike, on the marketing team, at their advertising firm, banner manufacture etc. who didn’t know or who didn’t think to Google the words ‘Never again,'” he added in a second tweet.

“I’m guessing it’s not super fun in the halls of @Nike right now. So many unforced errors. Never again? WTAF was this marketing person thinking?? A purge of mid level marketers must be underway. Plus some high level ones,” replied XX-XY Athletics founder Jennifer Sey.

“What on earth was @Nike thinking? They posted this enormous billboard in London for the London Marathon, just days after Holocaust Remembrance Day, but not for Holocaust Remembrance Day,” wrote pro-Israel author Aviva Klompas.

How many of layers of executives had to sign off on such a campaign?

Flashback to 2019, when Nike issued a pair of Betsy Ross-flag embedded sneakers, likely only so that uber-woke Nike endorser Colin Kaepernick could dunk on them, to coincide with the Fourth of July. In Nike’s collective mind, this is evil and “offensive:”

But “Never Again. Until Next Year,” on a red background, is perfectly acceptable to Nike. Also, pay no attention to who makes the corporation’s sneakers. Or as Deadspin deadpanned in 2020: “Nike would very much like to keep its slave labor, thank you.”

Related: Meet the Nike Marketing Specialist Who Says Israel, Not Hamas, Is ‘Massacring Civilians.’

DON SURBER: Trump changed DC this time. Trump’s second presidency is very different from his first.

JEFFREY CARTER: Being Late To The Party Actually Means You Never Got An Invite. “China has cities to nowhere and an underperforming economy right now. It has debt. But if it wins the AI/Robotics/Quantum race, it won’t matter. I don’t think the world understands this, nor does much of it care. In fact, some of them are rooting for China because they worship centralization. . . . The US has always been about opportunity. We don’t wait for the meeting to end and for the decision to be made. You can sit on the porch steps and talk about it, or you can just do it. Your choice. You won’t have that choice if China is in control. They will choose. The party velvet rope will be put up, and while they are getting bottle service courtesy of you, you will be excluded.”

OPEN THREAD: Monday, Monday.

MY NEW YORK POST COLUMN: At White House Correspondents’ Dinner, fake remorse over Biden ‘mistakes.’ “Imagine a neurological disease that changed your perceptions in subtle, damaging ways. Stubbing your toe would bring pleasure. Rotten meat would taste delicious. Deadly cold would feel comfy. Meanwhile, a gentle neck massage would make you feel sick, and fresh food would taste disgusting. You wouldn’t last long with such a disease. But our society is facing something similar. The news media, which are supposed to act as a sort of nervous system for the body politic, instead give us misinformation.”

Plus: “Journalists didn’t ‘miss’ the story. They lied about it. They chose not to cover what Americans could see with their own eyes.”

WEIRD THAT TAKING ENERGY POLICY ADVICE FROM A PUBESCENT GIRL WORKED OUT BADLY: