GENERATIONS: Seniors Can’t Cheat Death, but They Can Cheat on Each Other. “Older adults are cheating on their spouses more and more, while younger couples are cheating less, annual data from the General Social Survey (GSS) reveals. Despite 30 years of data that shows three out of four Americans are agree that extramarital sex is wrong (the number of couples who report actually doing it usually hovers around 16 percent), those 55 and older are doing it anyways. And they’ve created an odd adultery age gap that the $3 billion erectile dysfunction drug market can’t be blamed for — well, at least entirely.”